S06, Ep 03: Giving Healthcare a Destination, featuring David Mair
Whether it’s choosing a doctor, hospital or other medical provider, or paying for high cost prescription medications, health care is front and center in most of our lives these days. People are looking for solutions to spread their financial resources without sacrificing quality or skipping necessary care. It can feel like a rat race with no way out.
One of those solutions is something many of us are not aware of, something called destination medical care, the idea of traveling to medical center other than the closest one to come up with the best outcome, timely access to care and manageable costs. Where this was once seen as only for wealthy, individual patients, it’s now become a practical option for companies trying to manage benefit costs and individual patient alike.
Our guest today has taken this concept to the next level and not only made good care available to more people he’s found ways to make it affordable, available and practical.
And in the spirit of full disclosure, he is Claire’s VP of Marketing and Communication on a contract basis.
“Most people tune out as soon as they hear the word,” John said in a conversation recently. “They’re bombarded with salesy insurance messages, and many have had a poor experience with their own insurance … they’re not sure who to trust, and so many simply choose not to engage.”
“Claire’s interview helped me to focus that message,” John said. “She is a skilled host!”
“Laughter is the best medicine.”