It’s been called the amazing hidden industry because billions of dollars are spent each year on it and the public rarely sees the output.
Just how does the business-to-business trade show industry work and who is behind it all?
Companies doing business with other companies rely on the face-to-face marketing and selling that trade shows offer. In the past year, over $13.2 billion dollars were spent on trade shows in the US alone with projections of 2 percent growth per quarter. A big part of trade shows are the exhibits and displays that companies rely upon.
Our guest today has spent her career building and managing relationships and exhibits around the world. Let’s talk with Elizabeth Smalley about what it takes to be successful and have staying power in the trade show industry.
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S02, Ep 03: Philip Goodrich, Effective Communication with Advanced Technology
Philip Goodrich introduces Claire to Google’s Jamboard, a multi-functional presentation device. Philip demonstrated the large-screen, interactive display live on Coffee With Claire. While it looks like a basic whiteboard, it features handwriting recognition, Google search integration, allows remote collaboration and meshes the best of web capabilities with video conferencing. Look for Jamboard on future Coffee With Claire episodes.Philip Goodrich is part of the BenQ Jamboard team. His over 20 years’ of IT experience with a wide variety of platforms, applications and systems allows him to relate to his clients and their technology needs. A graduate of Southern Illinois University, he has a wealth of technology and sales experience with HP, Xerox, Sun, StorageTek and XIOtech. Philip is not only an accomplished sales person, he is also a musical performer and actor.
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S03 Ep05, The Customer Service Experience with Chris-James Cognetta
Have you ever had a bad customer experience? Odds are you have. Fact is, a lot of us tend to run into some rough customer service from time to time. And usually it’s understandable, but it’s never acceptable. And when it comes to poor customer service, the problems don’t start with your customers – they start with your employees. Just ask Chris-James Cognetta. He’s a consumer experience expert, and today on a brand new episode of Coffee with Claire, he’s sitting down with Claire to talk about how customer service can be tailored at a management level, what that can mean for your employees, and how you can shift your thinking to have a customer-focused business at every level! -
S02, Ep 07: Ellen Lee, Energy Healing and the Six Clairs
LEAD Technologies Inc. V1.01
In this episode, Claire visits with Ellen Lee, an intuitive energy healer, author and improv coach. She and Claire discuss the concepts of energy healing, muscle testing and the six “clairs.”
No, not Claire, clair, as in:
- Clairvoyance – seeing
- Clairaudience – hearing
- Clairsentince – feeling
- Claircognizance – knowing
- Clairgustance – tasting
- Clairolefactance – smelling
Learn about these concepts of clearing your emotional, mental, physical and spiritual issues. Then, in a followup, 5-minute segment, see Ellen in action clearing the seven main energy centers, or chakras. Top off this fun episode with Claire’s Top 10 lessons.
